Privacy Policy
Last updated: March 14, 2026
WeatherLens ("we," "us," or "our") operates the website weatherlens.live. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
1. Information We Collect
1.1 Automatically Collected Information
When you visit WeatherLens, we may automatically collect certain information, including:
- IP address and approximate geographic location
- Browser type and version
- Operating system
- Referring URL and pages visited
- Date and time of access
- Device information
1.2 Search and Usage Data
We collect information about destinations you search for and compare using our tool. This data is used to improve our service, populate the "Popular Destinations" section, and enhance weather data accuracy. Search queries are sent to the OpenWeatherMap API to retrieve current weather conditions. We do not store personally identifiable search histories tied to individual users.
1.3 Information You Provide
If you contact us via our contact form, we collect your name, email address, and message content solely to respond to your inquiry.
2. Cookies and Tracking Technologies
2.1 Types of Cookies We Use
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential Cookies | Theme preference (dark/light mode), unit preference (°C/°F), cookie consent status | 1 year |
| Analytics Cookies | Google Analytics — measures site traffic, user behavior, and popular destinations | Up to 2 years |
| Advertising Cookies | Google AdSense — serves personalized ads based on browsing history and interests | Varies |
2.2 Google Analytics
We use Google Analytics to understand how visitors interact with WeatherLens. Google Analytics collects information such as how often users visit the site, what pages they visit, and what other sites they used prior to coming to our site. We use this information to maintain and improve our service. Google Analytics collects the IP address assigned to you on the date you visit our site, but we do not combine this with other data we hold. Google's ability to use and share information collected by Google Analytics is restricted by the Google Analytics Terms of Service and the Google Privacy Policy.
2.3 Google AdSense
We use Google AdSense to display advertisements on WeatherLens. Google AdSense uses cookies to serve ads based on your prior visits to our website and other websites on the internet. Google's use of advertising cookies enables it and its partners to serve ads to you based on your browsing patterns.
Opt out of personalized advertising: You can opt out of personalized ads by visiting Google Ads Settings. You may also opt out of third-party vendor cookies for personalized advertising by visiting www.aboutads.info/choices.
3. How We Use Your Information
We use collected information to:
- Provide and maintain the WeatherLens weather comparison service
- Retrieve weather data from the OpenWeatherMap API based on your searches
- Improve website functionality and user experience
- Analyze usage trends and popular destinations
- Display relevant advertisements via Google AdSense
- Respond to your inquiries and support requests
4. Third-Party Services
We share data with the following third-party services:
- OpenWeatherMap API: City names and coordinates are sent to retrieve weather data. See their privacy policy.
- Google Analytics: Anonymized usage data for traffic analysis.
- Google AdSense: Browsing data for ad personalization.
5. Your Rights Under GDPR (European Economic Area)
If you are located in the European Economic Area (EEA), you have the following rights under the General Data Protection Regulation (GDPR):
- Right of Access: You may request a copy of the personal data we hold about you.
- Right to Rectification: You may request that we correct any inaccurate personal data.
- Right to Erasure: You may request that we delete your personal data ("right to be forgotten").
- Right to Restrict Processing: You may request that we limit how we use your data.
- Right to Data Portability: You may request a machine-readable copy of your data.
- Right to Object: You may object to processing of your personal data for direct marketing purposes.
- Right to Withdraw Consent: You may withdraw consent for data processing at any time.
To exercise these rights, please contact us via our contact page. We will respond within 30 days.
6. Your Rights Under CCPA (California)
If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with the following rights:
- Right to Know: You may request that we disclose what personal information we collect, use, and share about you.
- Right to Delete: You may request deletion of personal information we have collected from you.
- Right to Opt-Out: You may opt out of the "sale" of your personal information. Note: We do not sell personal information in the traditional sense, but ad-related data sharing may qualify as a "sale" under CCPA.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.
To submit a CCPA request, please contact us via our contact page.
7. Data Retention
We retain automatically collected data for up to 26 months. Contact form submissions are retained for as long as necessary to resolve your inquiry and then deleted. Cookie data is retained according to the durations listed in Section 2.1.
8. Data Security
We implement reasonable technical and organizational measures to protect your data. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.
9. Children's Privacy
WeatherLens is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us immediately.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.
11. Contact Us
If you have questions about this Privacy Policy or wish to exercise your data rights, please visit our contact page.